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Jason Galanis On Why KFC No Longer Top Dog/Chicken

Jason Galanis On Why KFC No Longer Top Dog/Chicken

Submitted by • April 7, 2014 jasongalanislosangeles.com

(By Jason Galanis) In a small move with monumental repercussions, Yum! Brands (YUM), which owns the Kentucky Fried Chicken franchise, removed a reoccurring phrase from its most recent annual report: “The leader in the U.S. chicken QSR [quick-service restaurant] segment.”

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