Author: blink

Advertising with QR codes is a key way to capture engagement and marketing attribution, especially for offline marketing, including television advertising. Including QR codes in television ads can maximize customer... Read More

In today’s fast-paced business environment, maintaining an accurate and efficient inventory system is crucial for any organization. QR codes, or Quick Response codes, have emerged as an efficient, data-rich tool... Read More

By 2027, GS1, the not-for-profit global arbiter of business standards, requires all UPC labels to be replaced with 2D barcodes, otherwise known as QR codes. The initiative is called Sunrise... Read More

BL.INK Enterprise enables you to deliver targeted, relevant customer experiences from a single QR code or shortened URL. Deliver dynamic experiences based on the user's device, time, language, date, and... Read More

Understanding which campaigns and channels work is vital to the business. Here are just a few reasons to continuously measure marketing impact. Optimize Marketing Spend Enhanced Customer Journey Insights Improved ROI Measurement Data-Driven Decision... Read More

GS1 Digital Link is an innovative standard that transforms traditional barcodes and other data carriers into powerful web links. By integrating GS1 identifiers, such as the Global Trade Item Number®... Read More

In the rapidly evolving digital landscape, linking the physical world to digital spaces is increasingly important for marketers. QR codes offer a dynamic solution, serving as a gateway for consumers... Read More

Only BL.INK Enterprise allows you to collect unlimited data points for perfect customer experiences, attribution and data analysis, change any destination link in a moment (or dynamically), and create thousands... Read More

Last year's inaugural ObservePoint EDGE Conference was lauded for its natural collaboration and rave reviews. This year, the exclusive web governance event held in Provo, Utah, under the majestic Wasatch... Read More

Do you know the most significant driving force in business? Data. Data helps businesses make informed decisions, offer sustainable solutions, reach appropriate target audiences, and optimize returns on investment. The market is... Read More