Why Business Case Development is needed for your Organisation

Before we think about why we might need a business case, we need to understand what a business case is. A business case is a written or verbal proposal that clearly demonstrates reasoning and intention to a decision maker, recommending why they should take a particular action.

A business case is created with a highly systematic approach, examining all aspects and stages of the proposal. A business case development increases the value of a project or proposal, giving it legitimacy in the eyes of investors, and reducing the likelihood of unforeseen risks occurring.

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